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How to Set Up a Branded Domain on Fierce Links

Last updated on June 06, 2025

A branded domain allows you to replace the default frcl.link shortener with your own custom domain, making your links look more professional and trustworthy (e.g., yourbrand.co/link123).


🔹 1. Why Use a Branded Domain?

  • Increase brand visibility and recognition

  • Build user trust with personalized URLs

  • Improve click-through rates and analytics accuracy

  • Prevent your links from getting flagged as spam


🔹 2. Choose or Register Your Domain

If you don’t already own a domain:

  • Register one via platforms like Namecheap, Google Domains, or GoDaddy

  • We recommend a short, clean name (e.g., yourbrand.io or go.yourbrand.com)


🔹 3. Add Your Domain to Fierce Links

  1. In the Fierce Links dashboard, go to Branded Domains

  2. Click “Add Domain”

  3. Enter your custom domain (or subdomain)

  4. Follow the on-screen instructions to update your DNS records


🔹4. Connect Your Custom Domain (Optional but Powerful)

Want to use your own branded domain or subdomain (like go.yourbrand.com) instead of fiercelinks.com? You can!

To do this:

  • Log in to your domain registrar (e.g., GoDaddy, Namecheap, Google Domains).

  • Go to your DNS settings and create a new CNAME record.

  • Use the following values:

Host/NameTypePoints To
go (or your chosen subdomain)CNAMEcname.fiercelinks.com
  • Save the record and wait 15–60 minutes for it to propagate.

  • Once done, go to your Fierce Links dashboard > Branded Domains, enter your domain, and click Verify.

⚠️ Note: CNAMEs work best with subdomains (like go.yourbrand.com). If you want to use your root domain (like yourbrand.com), reach out to us for A record guidance.

 
 

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